Design Thinking is a human-centered approach to innovation and to sustainable growth

Design Thinking integrates the needs of people, the possibilities of technology, and the requirements for business success.

It’s not just about coming up with new ideas but about making those ideas a tangible reality that meets users’ needs in meaningful ways. It’s a mindset that involves empathy, collaboration, experimentation, and an openness to learning and adapting as needs evolve.

This process encourages the inclusion of user feedback throughout the development cycle, ensuring that solutions are both impactful and aligned with user needs.

We supported Design Thinking teams for:

  • (Re)Design of new Products or Services
  • (Re)Design of digital and IT Products
  • Redesign Customer Experience
  • Design of intra-organisational Knowledge Management systems
  • Redesign internal and external Communication Processes
  • Redesign IT support ticketing system
  • Redesign Employee Experience
  • Redesign Onboarding Experience
  • Redesign Go To Market approach
  • Design an improved Customer Care approach
  • Design new Financial Products
  • Redesign existing services in the context of Digital Transformation

We have projects in various industries such as the Financial Sector, Pharmaceuticals, Automotive, IT & C, Retail, Utilities, Oil & Gas, etc.

Want to know if your initiative is suitable for Design Thinking? Drop me an email at: mihai.svasta@integratedconsulting.ro . Both English and Romanian language works 🤓.

What do we do?

Basically, we support companies in making exceptional progress with Design Thinking initiatives. They can be various, but mostly…

  • Design Thinking projects’ set-up and guidance. We bring methodology support, Design Thinking-specific instruments and a large array of digital tools to speed up the process.

In projects, we also do:

  • Introductory Workshop(s)
  • In-house Basic Methodology and tools
  • In-house Advanced Methodology and tools

Our Design Thinking Team

We are part of a European consulting group; our know-how has as main sources IDEO and Hasso Plattner Institute; all our approaches, tools and mindset are harmonised with IDEO & HPI. Our projects cover a broad array of countries in Central Europe and Scandinavia. We work together in our European Innovation Know-how cluster to develop and exchange tools and methods, approaches and lessons learned.

Our Projects and Additional Resources

A selection of our clients is available here.

Three case studies on Design Thinking projects can be downloaded here.

Designing Design Thinking – the first book published in the Romanian language about Design Thinking; download a sample and get the entire book for free!

House of Innovation Podcast, available on Spotify – contains several episodes on Design Thinking